The third quarter of 2024 marked a period of accelerated growth and expansion for Already Media, as we continued to solidify our position in the global iGaming landscape. Discover how our Q3 performance showcases strategic achievements, driving us forward as industry leaders.

Growth Drivers: Market Expansion and SEO Projects

Already Media advanced its footprint in LATAM, India, Africa, and Tier 1 markets this quarter, achieving strong engagement and revenue increases for our partners. Our commitment to delivering unique, impactful content has strengthened connections with audiences across these regions, fueling further growth and solidifying our reputation for innovation.

Performance in Numbers: Traffic and Engagement

Our results by region tell a story of success:

• Asia: +20.9M SEO traffic (+151.8% increase from Q2), 40 new websites, 290,000 FTDs.

• Africa: +2.8M SEO traffic (+239.4% increase from Q2), 30 new websites, 16,500 FTDs.

• LATAM: +3.2M SEO traffic (+137.0% increase from Q2), 5 new websites, 32,000 FTDs.

• Tier 1: +900,000 SEO traffic (+958.8% increase from Q2), 30 new websites, 2,500 FTDs.

Brand Visibility: A Bold Statement in the Public Space

Following a successful rebranding, Already Media’s marketing team set ambitious goals to expand our public presence. With a fully redesigned website reflecting our vision and achievements, participation in five industry awards, and representation at six major conferences — Sigma, IGB Live, Affhub (CIS) and SBC Summit among them — we achieved new milestones in brand recognition.

Building Brand Personas and Special Projects

Our CEO, Alina Famenok, has been pivotal in enhancing Already Media’s brand presence on the global stage. This quarter, she delivered a keynote at G Gamp in Belgrade, shared insights in interviews with leading media outlets like IGBaffiliate and Tochka G, and launched her own Telegram channel, ALREADY CEO, where she regularly engages a wide audience with industry insights and expertise.

Alina also took part in the prestigious EIGE Awards, nominated for both iGaming CEO and iGaming Leader, a recognition of her leadership and vision. Additionally, she attended the exclusive Affiliate Leaders Summit in Lisbon, an event gathering over 5,000 affiliates and operators, further establishing Already Media’s influence and network in the affiliate landscape.

These initiatives reinforce our commitment to thought leadership and industry presence, and Alina’s active role is instrumental in amplifying Already Media’s impact worldwide.

Additionally, our special Point of View project brings together the voices of industry leaders, offering expert perspectives on significant trends and challenges in iGaming, with each feature providing readers with thoughtful analysis and future-focused insights.

Strengthening Our Employer Brand and Expanding the Team

Already Media has made strides in building a strong employer brand, fostering an engaging corporate culture, and creating a welcoming environment for top talent. In Q3, we expanded our team by welcoming 34 new specialists, increasing our total team size to over 280 professionals across 20 countries. To celebrate collaboration and team spirit, we hosted our vibrant AM-Chella corporate event, inspiring our team to achieve new heights together.

Recruitment Highlights:

• Reviewed over 9,000 resumes across diverse sourcing channels (job boards, LinkedIn, Telegram, and referral programs).
• Maintained a low turnover rate below 10%, reflecting employees’ enthusiasm and long-term commitment to growth within the company.

Together, we are shaping the future of iGaming, moving forward with purpose and a vision that guides us to even greater achievements.